Business, Community, Education

Business students’ wake up call

Marlborough Girls’ College students Beth Gray, Destiny Aires and Vita Elworthy. Photo: Matt Brown.

Students needing a good night’s sleep have sparked a business idea for a team of college entrepreneurs.

Four Marlborough Girls’ College business students have created special sprays to help people relax at night and feel refreshed in the morning.

Their new company, Mellow, is fully funded by the team who hope their new venture will get the money coming in.

The team settled on the facial sprays after their market research revealed many of their peers often felt tired or rundown.

Mellow chief executive Destiny Aires says the facial sprays weren’t the group’s first business idea.

Butter sticks, dog biscuits and reselling secondhand clothing were all ideas left on the cutting room floor, she says.

“We came up with a few ideas before we settled on Mellow. We had to think of a problem or an issue and then solve it.

“One of the sprays calms your mind and relaxes you. The other reinvigorates you and wakes you up in the morning.”

Production and communications manager Vita Elworthy says expert help was invaluable to get the sprays to trial stage.

Vita says the team made the most of their business mentor Erena Oliver’s knowledge of essential oils.

“She explained the properties of the oils and we made our own recipe based on that,” Vita says.

“We had a few prototypes – the first one didn’t smell too nice. We had to make it appeal to people – to make it smell nice and make people want to put it on.

“It applies to everyone, but we’re targeting youth.”

Destiny, who’s aiming to be a hotel manager, says business studies and the practical experience was really useful.

Finance director Beth Gray says the project has been exciting.

“It’s fun having full control, from the logo to the packaging,” she says.

“We’ve all contributed ideas.

“It would be cool to keep it going.”

Beth and Vita are looking to take a more creative route in their future – but both agreed the business experience was an eye-opener.

“Alongside tiredness and not getting enough sleep – it won’t lead to breakouts,” Vita says.

“It’s made for sensitive skin,” Destiny adds.

The young entrepreneurs will soon take up a stall at the Sunday Farmers’ Market with the sleep sprays retailing at $12.99.

Our tagline is ‘the natural way’, Destiny says.

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